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Choice Components Analysis 1

 Short Description: Analyzes primary components of option choices using survey data. Uses MS Excel. Last Updated: 9/26/2012 | File Size: 258 KB | License: Freeware | Downloads: 1574 | Developer: Corporate R & D Ltd OS: Win2000,Win7 x32,Win7 x64,Win98,WinServer,WinVista,WinVista ...

 Choice Components Analysis 1 Description: Choice Components Analysis analyzes survey data on the primary determinants of option choice. These determinants are automatic and blocked selections, and, comparative evaluations between options. Habits and behavioural scripts are examples of automatic selections, while, blocked selections occur when, for example, an individual is unaware of or ignores an option. Comparative evaluations occur when options are weighed up and are implicit, for example, in option attractiveness ratings. The probability of each option Choice Components Analysis 1 Free Download

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